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Dr. Bill Releford on THE VIEW

DR. BILL RELEFORD

Dr. Bill Releford

Dr. Bill Releford is invited on ABC’s THE VIEW to discuss the success of his Black Barbershop Health Outreach Program. Dr. Bill J. Releford launched two innovative initiatives to address health disparities in the African American community. The Black Barbershop Health Outreach Program was launched October 2007 out of the need to address health disparities among African American men with the mission to SCREEN, EDUCATE and REFER men to local health care resources. Black men die prematurely from preventable diseases such as diabetes and hypertension. To date, the program has screened over 30,000 men in over 750 black owned barbershops in over 50 cities. The Black Barbershop Health Outreach Program has been used across the country as an effective model to engage underserved and disenfranchised segments of our society.

About the Black Barbershop Health Outreach Program

The mission of the Black Barbershop Health Outreach Program is to increase public awareness about health care disparities in under-served communities through culturally specific education, research and community based programs. Our goal is to empower the African-American community to better understand various diseases, their complications as well as the standard of care they deserve as it relates to prevention and management. The primary objective of the Black Barbershop Health Outreach Program is three-fold: 1. SCREEN: Cardiovascular Disease (diabetes and hypertension) 2. EDUCATE: Preventive education about diet and exercise as well as education about the signs and symptoms of common chronic diseases. The “PEP Talk” or Prostate Education Program will inform men about their choices in prostate cancer diagnosis and treatment. 3. REFER: Through the “Real Black Book/Medical Resource Guide,” men will be referred to local health care providers that offer free or low-cost health services. For more information on participating or sponsorship opportunities, please visit www.blackbarbershop.org.

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